digital media agency

By on August 28, 2022 0

The Travel-tech TRAVLR platform has announced the appointment of inc. Digital Media as a digital media agency, benefiting from a unique “win-win-win” model for agency and client.

The independent media agency will oversee media planning, buying and reporting for the technology company. TRAVLR and Inc. Digital Media has worked together before, with the agency spearheading TRAVLR’s partnerships with Network 10, MTV Travel and BBC Global News.

inc. CEO of Digital Media, Claire O’Connor said, “TRAVLR is an exciting partner that truly complements our client portfolio and our entrepreneurial mindset. Being able to work alongside a highly entrepreneurial travel technology company that partners with world-class media platforms to create unique travel experiences is an exhilarating prospect.

Founded in 2017 by the team that created bali bible, TRAVLR is a unique travel platform in that it merges all levels of travel planning into one user-experience-based platform. With a focus on travel as a service (Taas), TRAVLR’s technology is licensed to media companies including MTV and Nickelodeon, allowing users to manage flights, hotels, activities and bespoke itineraries, all informed by their favorite content and brand identity.

TRAVLR Marketing Director Catherine Zaharias said, “As a travel technology company changing the way the world discovers, plans and books travel, it’s important that we align ourselves with like-minded, progressive partners.

“We were impressed with inc. Digital Media’s overall understanding of our business model and their collaborative team approach. There are many synergies between our two companies in terms of ideation, innovation and the ability to be agile. We look forward to a successful partnership with inc. Digital media.”

Member of AAMI, Inc. Digital media has a proven track record in media planning and buying. They connect clients with results driven by brand identity and market trends specific to each client’s industry.